Conversation analytics

The questions you
didn't know you had.

Every conversation is measured: what was asked, what got answered, what escalated and why. The result is a ranked list of the documents worth writing next - and proof that the last one worked.

Top questions, ranked by volume

See it in action

Everything below runs on your own verified content - uploaded once, answered everywhere, and cited back to the source so you can audit every reply.

Return & refund policy312 asks this month
94% answered
Delivery time to my city268 asks this month
91% answered
Do you have XL in stock?184 asks this month
72% answered
GST invoice for my order97 asks this month
38% answered
Capabilities

What the numbers actually tell you.

Deflection rate

The share of conversations resolved without a person, tracked week over week.

Top questions

Clustered by meaning, not exact wording, so real volume is visible.

Knowledge gaps

High-volume questions your documents don't cover, ranked by how often they escalate.

Lead capture

Contacts collected during escalation, with the conversation that produced them.

Volume by hour

When your customers actually message - usually well outside your working day.

CSV export

Take conversations and question clusters out to a spreadsheet whenever you want.

How it actually works

Every unanswered question is a to-do list item

Each conversation is logged with what was asked, which passages were retrieved, how confident the answer was, and whether it ended in a resolution or an escalation. Those four facts are enough to tell you where your knowledge base is thin.

Questions get clustered by meaning rather than exact wording, so "where's my order", "order status?" and "has it shipped" count as one thing with real volume behind it. A cluster with high volume and low confidence is the single most valuable output here: it names the document you should write next. The knowledge-base guide covers how to write it.

Deflection rate - the share of conversations that ended without needing a person - is the number that maps to money. Tracked over time it shows whether the documents you added last month actually reduced the work landing on you.

C
"GST invoice for my order" - asked 97 times, answered 38% of the time
A
This cluster is escalating twice a week. Nothing in your uploaded documents covers GST invoices.
Knowledge gap · suggested action: add a document
Limits

What analytics will not do.

It measures support conversations well. It is not a product-analytics suite, and expecting one would set you up for disappointment.

Not web analytics

It measures conversations, not pageviews, funnels or traffic sources. Keep your existing analytics for that.

Not attribution

It shows a captured lead and the conversation behind it. It does not track that lead through to a closed sale - push it to your CRM over webhooks for that.

Not a BI tool

You get the dashboard views and CSV export. There is no custom query builder or warehouse sync - see [pricing](/pricing) for what each plan retains.

At a glance

Analytics scope, spelled out.

CapabilityStatus
Deflection rate Included today
Top questions Included today
Knowledge gaps Included today
Lead capture Included today
Volume by hour Included today
CSV export Included today
Not web analytics- Not this product
Not attribution- Not this product
Not a BI tool- Not this product
How it works

Answer, measure, close the gap.

1

It logs every conversation

Question, retrieved sources, confidence and outcome - captured automatically, no tagging.

2

Gaps surface themselves

Questions that came back empty get grouped and ranked by how often they cost you an escalation.

3

You write one document

Add the missing answer, and watch the deflection rate on that cluster move next week.

Get started for free

What are you waiting for?

Stop answering the same 15 questions. Your customers get accurate answers 24/7, and you get your evenings back. Live in 5 minutes - no developer, no sales call.

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